- Domino’s is offering a large one-topping pizza for just $6.70 for a limited time, a steep discount from its usual price of over $18.
- The promotion capitalizes on the viral “67” slang trend, which was named Dictionary.com’s Word of the Year for 2025.
- The offer is only valid for online carryout orders using the promotional code “67”.
- This special deal is set to expire on Sunday, Nov. 16, creating urgency for pizza lovers.
Domino’s Turns Viral Slang into Massive Savings
Domino’s Pizza is tapping into one of the internet’s most bizarre and widespread trends to offer customers a deal that’s hard to ignore. The pizza giant has announced a new promotion that slashes the price of a large, one-topping pizza to just $6.70, all in the name of “67”—a slang term that has captivated Gen Z and Gen Alpha while leaving many others scratching their heads.
The deal, announced on social media, represents a significant saving, given that the same pizza ordered online without the promotion costs more than $18. Domino’s is leaning directly into the nonsensical nature of the trend to connect with a younger audience and offer some levity alongside value.
“‘Six seeeven!’ — it’s a phrase that has captivated kids, perplexed parents and frustrated teachers across the country. What does it mean? Apparently nothing, but Domino’s is here to change that!,” the company said in a statement. “We’re bringing some pizza, levity and value to the trend that is taking Gen Z and Gen Alpha by storm.”
How to Claim the $6.70 Pizza Deal
Getting your hands on this steeply discounted pizza is simple, but you have to follow the rules. The offer is exclusively available for online orders placed for carryout. Customers must enter the code “67” at checkout to see the price drop. This limited-time promotion runs until Sunday, Nov. 16, so there is only a short window to take advantage of the viral deal.
What Does ’67’ Even Mean?
If you’re still confused about the “67” trend, you’re in good company. The term, pronounced “six-seven” (never “sixty-seven”), was named Dictionary.com’s 2025 “Word of the Year,” even as the site’s editors admitted they were “still trying to figure out exactly what it means.”
A Trend Defined by its Vagueness
The origin of “67” is often traced back to a song called “Doot Doot (6 7)” by Skrilla, but its popularity exploded thanks to viral TikToks. It has since become a source of frustration for teachers and parents, who report hearing it constantly from students and children.
The term’s power lies in its ambiguity. It can be used to mean “so-so” or “maybe,” often paired with a hand gesture of alternating palms facing up. However, it’s frequently used as a nonsensical reply to frustrate adults. Its defining feature, according to Dictionary.com, is that it is essentially indefinable and embodies the “brainrot” of being perpetually online.
Despite its meaninglessness, the trend fosters a sense of connection among those who use it. Now, Domino’s is using that same connection to bring people together over a cheap, hot pizza before the deal disappears.
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